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OUR BLOG |
THE B2B Digital Marketing Agency Narrative
The latest and greatest in B2B marketing
BarkB2B is a specialized content and digital marketing agency that caters to B2B companies. Discover our thought-provoking leadership articles and browse through our latest insights on B2B marketing, digital marketing trends, and more.
How to Crack the LinkedIn Algorithm in 2025: What You Need to Know
If there’s one thing LinkedIn is making crystal clear in 2025, it’s this,
Naela Sakr
Feb 123 min read
376
AUC School of Business’ El-Khazindar Business Research and Case Center collaborates with BarkB2B to introduce B2B Marketing into the Business Curriculum
CAIRO, 20/02/2024 – BarkB2B, a leading B2B marketing company, has joined forces with The American University in Cairo’s (AUC) School of...
Press Release
Feb 20, 20243 min read
530
6 Successful B2B Marketing Campaigns to Inspire Your Strategy
You’ve probably heard it before: ‘B2B marketing campaigns are boring!’ B2B marketing campaigns are notorious for lacking creativity,...
Nada Sobhi
Sep 21, 202212 min read
769
The 3 Main Differences | B2B & B2C Marketing
B2B marketing encompasses all the marketing activities carried out for business-to-business organizations; companies that sell products...
Menna Hassanien
Aug 22, 20213 min read
250
8 Content Marketing Best Practices You Need to Know in 2023
Whether you're an online business or an on-ground one, you've probably heard of content marketing and how businesses across the globe are...
Nada Sobhi
Aug 19, 20218 min read
310
Who’s Your Caddy? 6 Ways B2B Marketing & Golf Disciplines Coincide
a short swing at our very own golf analogy about b2b marketing.
Naela Sakr
Jul 15, 20213 min read
164
What is SEO?
Millions of people are using Google and other search engines to actively look for products and services every day. This means that there...
Menna Hassanien
May 6, 20214 min read
568
What HR companies in Egypt need to know about SEO!
Learn about how SEO services can benefit HR service providers and organizations in Egypt.
Menna Hassanien
Mar 7, 20214 min read
123
Construction Companies in Egypt Need to Invest in SEO - This is Why.
Construction is one of the largest and most competitive markets in Egypt. The construction sector is also cyclical with demand changing...
Chloe Shenouda
Sep 28, 20203 min read
299
Selecting the Right Marketing Partner in Egypt for Small Businesses
Creating one or two campaigns with excellent content and brilliant targeting does not guarantee the qualified leads your business is looking
Naela Sakr
Aug 13, 20203 min read
221
![[Infographic] Why you must allocate better budgets to B2B Marketing](https://static.wixstatic.com/media/f27e0b_f9f51955057a41ec9734e4f6b8bbba28~mv2.gif)
[Infographic] Why you must allocate better budgets to B2B Marketing
Explore the details of this infographic to learn about why you need to invest in B2B marketing and what to invest in first.
Chloe Shenouda
Jun 16, 20201 min read
148
Say Goodbye to the Spray & Pray Method Now
Quick Rant! Shorter term content plans and haphazardly pushing out content to social media may or may not do you justice. I’ve seen this...
Naela Sakr
Apr 24, 20191 min read
173
Doing it Right. Good Content is Not Enough. Use it Correctly!
Content marketing continues to be one of the most important ways for B2B organizations to convert leads into opportunities. In fact, when...
Nada ElGarhy
Apr 9, 20192 min read
116
Why Content Marketing Really Matters
Infographic B2B buyers are becoming more knowledgeable and somewhat cynical when it comes to traditional marketing methods and sales...
Naela Sakr
Feb 26, 20191 min read
118
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